About Us

What started as an online travel website in 2006 by two visionary founders has blossomed into Safari.com, a premier safari provider that has safely guided over 58,000 travelers across Africa. Our guests, predominantly from Europe and the Americas, have consistently placed their trust in us, thanks to our unwavering commitment to safety and peace of mind. Every day, our safari experts work diligently to assist travelers from around the globe in planning their dream safaris. Continue reading to discover more about our journey and how we can make your safari experience unforgettable.

Why travel with us?

Fast facts

55,000+

Travellers sent on safari

500+

Relationships with operators throughout Africa

17 years

In business

9,500+

Lodge and safari reviews

Founders

Oliver Bryant

Co-founder &  CEO
Ric Meulemans

Co-founder & board member

The Safari.com story

2006

Launched under www.krugerpark-direct.com

2007

Became biggest reseller for South African National Parks

2011

Acquired KrugerPark.com domain. Focus of business expanded to luxury safaris in Kruger National Park and surrounds

2015

Re-incorporated under AfriTrip (PTY) LTD and re-launched to AfriTrip.com with a shift in focus to luxury safaris throughout Africa

2017

Acquired SAFARI.COM domain as a strategic brand in our focus to become the safari authority

2018

Sold 50% of business and welcomed CTP Caxton, a JSE listed print company, as a strategic shareholder
4.9
out of 5 based on
May 13, 2024
I highly recommend Shann Shaw
Shann Shaw has been great to work with and she has tried her best to try to meet our budget expectations. She is very kind, responsive and detailed in her explanations and really, really helpful. When I told her I decided to book through expedia or booking, she still explained how everything worked and how these websites sometimes don't have all the details you need, yet, she work hard in getting us our flights and the hotel that we really wanted for this experience. I couldn't be happier with her service and dedication and highly recommend her services!
Cristina Alves
,
US
May 13, 2024
Candis was lovely to work with and…
Candis was lovely to work with and super quick to respond. The entire process from when we first reached out to her to inquire about a trip to when we confirmed the quote and booking was under a week. We sincerely appreciated having all of these details taken care of for us and the all of the attention she took in answering our questions and adjusting our trip to work within our timeline.
L Marie
,
US
May 13, 2024
Safari
Candis was brilliant in assisting us to organise our safari. Highly recommended!
Believeit Canyou
,
GB
May 10, 2024
Prompt customer service
Very responsive, attentive with attention to detail. Quick and direct communication, great creativity and flexibility to accommodate our asks
Karolina Tuttle
,
US
May 10, 2024
Attitude
Attitude, helpfulness and friendliness!
Pottie Potgieter
,
ZA
May 10, 2024
Fabulous and efficient service by Shann…
Fabulous and efficient service by Shann Shaw, highly recommend her services! Made the process simple and stress-free.
Jessica McCabe
,
AU
May 9, 2024
Great experience- very well organised…
Great experience- very well organised and trustworthy. 5 Stars
KEITH SPELMAN
,
SG
May 9, 2024
professional service
professional, courteous and prompt service from Heleen at all times.
Eileen
,
ZA
May 9, 2024
Patient help and guidance to find just…
Patient help and guidance to find just what I wanted.
Peter Ward
,
GB
VIP service
Your own personal travel assistant
18 years in business
Attention to every detail
Relationships with 500+ operators through Africa
Consultants available 24/7
58,000+ customers and counting
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